Step 1 – Set up Measurements.
We want to show you the positive results, so we need to first show you the current situation. With new and existing websites we use measuring tools like Statcounter, Search Console (Google Webmaster Tools) and Bing Webmaster tools.
The program we use to keep track of your rankings is called Serpmojo. This is a free android app, and you can also install it on your phone or tablet to see where your pages are ranked for specific search terms on Google and Bing on a daily basis.
These measurements have to be available to our clients at all times to ensure accountability, and give peace of mind. Being honest and demystifying the SEO process is very important to us and out clients appreciates this.